We created a video series that took topics people don’t like discussing and made them lighthearted and digestible.
For most people, insurance is as daunting as it is important. So when Argus, a top Bermudian insurance provider, decided to launch a new website, we took the opportunity to create a series of videos that tackled some big topics in a way that felt informative but still very approachable — just like Argus. What we ended up with was 4 videos covering investing, pension planning, business insurance, and overall good health. Our fun, stylized approach made complex topics understandable and engaging — really, the opposite of what you might expect from an insurance provider.